For sellers · · By Brett and Shari
Sell on any marketplace? Link them all with one SellLink storefront
Sell on Etsy, Amazon, eBay or your own site? One SellLink storefront links everywhere you sell. How to sign up and import your catalog - free, no credit card required.
Updated
If you sell on a marketplace - Etsy, Amazon, eBay, TikTok Shop, any of them - you already know the trade-off. Marketplaces bring shoppers, but your business lives in pieces: a listing here, a shop there, maybe your own site too. A shopper finds one product and never sees the rest of what you do.
SellLink was built to fix exactly that, without asking you to move anything. Here is how it works, how to set yours up this week, and what free access actually includes, in the site's own words.
You keep your stores. SellLink connects them.
SellLink is a discovery layer, not another marketplace to manage. You create one storefront that brings together your products, the story of your business and every place you sell. Shoppers browse, learn who you are and choose where to buy - and the purchase happens on your own website or marketplace listing, with the checkout you already use.
Nothing about how you sell today changes. You keep your marketplace shops, your own site, your social shops. SellLink sits in front of them and makes the whole business findable from one link.
Step 1: Sign up
Go to selllink.shop and choose Get started. Creating your seller account takes a few minutes, and it is the same account you will use to manage your storefront afterward.
Step 2: Import your catalog from wherever you sell
You do not retype anything. In your seller hub, the import tool accepts the product file you already have: export your products or listings from Shopify, Etsy, WooCommerce, eBay, Amazon, Walmart, Facebook and Instagram, TikTok Shop, Pinterest, Google Merchant Center, Square, Wix, Squarespace, BigCommerce or X Shopping - or use a CSV from any other platform. Save the file as is, without renaming the columns, and upload it.
A few things worth knowing: you can import up to 500 products per upload, each product is marked New, Update, Merge or Error before anything changes, and when two imports are the same product, their buying links combine onto one product card instead of duplicating it. After the import, click a few Buy now links to confirm they land where they should.
Step 3: Make it yours and share the link
Add your display name, your storefront URL, your logo and a short bio - up to 500 characters, so make them count. Save, then preview your public storefront the way shoppers will see it.
That storefront link is the one you put everywhere: your social bios, your email signature, a card in every package. One link now shows your catalog, your story and every place to buy from you. In your dashboard you can watch storefront views, product views and buy clicks, so you can see which shares actually bring people in.
What it costs, in the site's own words
From the site's sell page: "New seller accounts can create a storefront, publish products, and use SellLink seller tools with no monthly fee and no credit card required while free access is available." The plan card reads simply: Free.
Built for sellers of anything
None of this is specific to one kind of product. Handmade or manufactured, physical or digital, coffee or candles or car parts - if you sell it online, the same three steps apply, and the same storefront links every place you sell it.
Start this week
Sign up at selllink.shop, import the catalog you already have, and put your one link where shoppers can find it. If anything is unclear along the way, write to us - we read every message.
Brett and Shari